ARI Media Gallery

One month into the gTLD window, application patterns are starting to emerge

20 February 2012 - World Trademark Review: While questions remain over who has applied, how delegation will take place and who will run the trademark clearinghouse, one month into the gTLD application window, details of application patterns are becoming more apparent.... READ MORE

StarHub applies for TLD name

2 February 2012 - ZDNet: StarHub has become the first local telco to join others seeking to apply for their own branded domain name, following in the footsteps of other corporate brands such as Canon, Deloitte and Hitachi. In a press statement Thursday, the telco said it partnered technical registry provider, ARI Registry Services... READ MORE

Branded web names herald new era

27 January 2012 - MediaPost: In its short history, the Internet has transformed the way brands reach and engage their customers. It has been the source of numerous innovations that have revolutionized the way we influence our audience and target our customers. Marketers have been at the forefront of this revolution. We only have to look at the impact of Facebook and Twitter on the marketing... READ MORE

.brand opens for applications, but it'll cost you

12 January 2012 - Marketing Magazine: Today marks the day that the Internet Corporation for Assigned Names and Numbers (ICANN) opens applications for new generic top-level domains (new gTLDs) – a system that will enable domain name owners to insert a brand name or generic term to the right of the dot. The move, described as a landmark change in the history of the internet, creates an entire... READ MORE

Think '.com' Is To Popular? Apply For '.shop'

5 December 2011 - The Straits Times: Singapore businesses can now apply to get rid of the '.com' at the end of their web addresses and substitute something that reflects their business like '.shop'. The global governing body for Internet addresses has given Singapore the green light for a new programme that allows businesses... READ MORE

SMBs Can Reap Cost Savings With gTLDs

24 November 2011 - ZDNet: Small and midsize businesses (SMBs) need not be fazed about the initial cost of registering for generic top-level domains (gTLDs) as they can potentially reap savings, particularly in marketing and advertising costs, in the long run. This was the view of Adrian Kinderis, CEO of Australia-based domain registrar... READ MORE

CMO Summit 2011 - Adrian Kinderis

Adrian Kinderis, CEO of ARI Registry Services, spoke to Australia's leading Chief Marketing Officers (CMO) about new Top-Level Domains at the Australian CMO Summit in September 2011. Mr Kinderis said in January next year a revolution is set to usher in the most expansive and fundamental change to the Internet in its history. READ MORE

Local Domain Names To Swell

10 October 2011 - The National: Internet domain names in the region that now include .com and .ae are to increase from a few dozen to potentially thousands starting next year. But experts say Middle East businesses and government bodies have been slow to apply for names "right-of-the-dot". Such names can include words such as... READ MORE

New Top-Level Domains, Not Facebook, The Future For Online Brands

29 September 2011 - iStrategy: Adrian Kinderis, CEO of AusRegistry International, explains why brand owners should 'dislike' the idea of a heavy Facebook presence and instead should consider creating their own new Top-Level Domain for their brand. It was with great shock, horror and a little amusement that I read a recent news... READ MORE

Next Domain Name Gold Rush

26 July 2011 – The Street: Leading digital and financial media outlet, The Street, aired a report in July on the new Top-Level Domain program and the next Internet gold rush. Jeffrey Hayzlett, marketing expert and 'Celebrity CMO', told The Street that he believes this will be a great innovation for brands to differentiate themselves online... READ MORE

Web Addresses Enter New.Era

20 June 2011 – Wall Street Journal: The dot-com era is over. Welcome to the dot-anything age. On Monday, the organization that regulates the world's Internet domain names—yes, there is central coordination—approved changes that could allow anyone to register any name they like in almost any language as a Web address... READ MORE

Dot.Anything To Take Over Internet, Predicts Domain Name Expert Adrian Kinderis

24 May 2011 - Herald Sun: So long dot.com. Soon the easy way to consult the internet will be via dot.anything.In a worldwide internet revolution to be announced next month, web addresses will expand beyond dot.com, with governments, businesses and entrepreneurs expected to rush to apply for signature domain names. READ MORE

The Tonya Hall Show - Adrian Kinderis

Adrian Kinderis, CEO of AusRegistry International, appeared as a guest in July 2011 on US radio program, The Tonya Hall Show, to discuss the new Top-Level Domain program which is set to revolutionize the Internet in 2012. Mr Kinderis said new Top-Level Domains will be the next big shift online... READ MORE

Domain Name Changes Offer Unique Branding Chance

13 April 2011- B&T Magazine: Brand owners and marketers have a unique opportunity to benefit from changes to the internet's domain naming system that will make it easier and more intuitive for consumers to find brands online, according to an expert. READ MORE

A Brand New Way To Promote Yourself

8 April 2011-Sydney Morning Herald: BRAND owners have a unique opportunity to generate authority and trust on the internet using the new system of global top-level, or branded, domain names, but they need to start preparing for the changes now or risk missing out, according to an internet analyst. READ MORE

Beyond.com: The Risks And Opportunities Of The Internet Revolution

AusRegistry International's CEO Adrian Kinderis spoke to Australia's leading marketing executives about the core benefits of brand Top-Level Domains for the marketing and communications industry during his keynote address at the iStrategy digital media conference held in Sydney in November 2010. READ MORE

Beyond.com... An Arabian Internet Revolution

AusRegistry International's CEO Adrian Kinderis gave a presentation in Adu Dhabi about the important opportunities presented by new Top-Level Domains in non-Latin scripts. Mr Kinderis said non-Latin scripts will allow communities around the world to navigate the Internet in their native language for the first time. READ MORE